NAEBIS FALCON, Author at KPISCOPE

KPI Scope - PPC Management Agenccy - Dashboards

Monthly Performance Evolution

October 11, 2025October 12, 2025Case Studies

Case Study: Restoring Profitability in the Post-Pandemic Healthcare eCommerce Landscape

This case study details the strategy used to restore profitability to confront the post-COVID normalization for a health technology retailer.

PPC Campaign Management for Startups

August 24, 2025September 15, 2025SEM Tutorials

PPC Campaign Management for Startups

PPC campaign management for startups guide. Learn to set goals, define a budget, choose the right platforms, and avoid common mistakes.

Digital Marketing Strategy for Local Businesses

August 22, 2025August 22, 2025Digital Marketing Strategy

Your Complete Digital Marketing Strategy for Local Businesses

Detailed roadmap for building a powerful digital marketing strategy for local businesses to turn clicks into long-term clients.

Choosing the right hosting and domain name

August 17, 2025August 21, 2025Digital Marketing Tools

Choosing the Right Web Hosting and Domain Name

Find the right web hosting and domain for your website. Learn how to select a plan that is secure, cost-effective, and scalable for your future growth.

UTMs Parameters Guide - KPIScope

July 6, 2025July 7, 2025SEM Tutorials

A Guide to UTM Parameters

This guide will demystify UTM parameters for you. You will gain a clear understanding of what they are and why they are incredibly important for your professional services PPC campaigns and broader digital marketing efforts.

Google Ads Auction Explainded

June 28, 2025June 29, 2025SEM Tutorials

Google Ads Auction Explained: Bidding, Ad Rank, and Quality Score

Explore the Google Ads Auction, breaking down its core components: bidding, Ad Rank, and Quality Score.

Tracking Paid Search Performance

June 21, 2025August 27, 2025Digital Marketing Strategy

Tracking Paid Search Performance for Professional Services

Tracking and measuring Paid Search performance for professional services companies. Understand the key metrics and tactics for success.

Defining your PPC Budget

June 14, 2025June 22, 2025Digital Marketing Strategy

Defining Your PPC Budget: Smarter Spending for Higher ROI

A guide to define your Ideal PPC budget based on your business goals to grow your customer base and boost revenue.

Keyword Research and Match Types for Professional Services - KPI Scope

June 12, 2025June 22, 2025SEM Tutorials

Keywords Research and Match Types for Professional Services

A complete guide to finding the right keywords and leveraging match types for your professional service company.

Performance Max Campaigns For Professional Services Companies

December 21, 2024June 23, 2025SEM Tutorials

How Performance Max Can Help Your Business Achieve its goals?

Unlock more conversions across Google’s extensive network. Performance Max campaigns have proven to deliver results. Learn more!